Hello Szabi!

Creating content is expensive. The cost of the tools may have dropped considerably, but the value of your time increases every minute you live past the age of 25, or move out of your parents’ house, whichever comes later. At some stage in your life, you reach a point where Mac and Cheese and free food at happy hour and buying used clothes are disappointments rather than choices. At some stage in your life, asking your friends to work for free is no longer “hanging out”, its imposing or freeloading. It’s at that point you are going to realize that you are working really hard and scared shitless about whether you will be able to make a living doing what you love. Then it will hit you that you are subsidizing the cost of video advertising inventory for Google or MySpace or whoever, while not being able to make ends meet.